Steven, Founder of RefMonkey

“We built RefMonkey to help businesses utilize their existing user base and affiliates to grow their sales”

We all prefer to do business with someone we know or trust. This is why referral marketing can be one of the most effective strategies to expand brand reach and increase sales. When users refer their friends, half the battle is already won in terms of winning trust.

Referral marketing helps to increase brand awareness and secure reputation and credibility. Through referral marketing, you can share your brand’s story with more people while improving your overall influence.

Many people nowadays want to align themselves with brands that have a positive reputation. Modern consumers favor more authentic, honest brands. Referral marketing allows your existing customers to tell your brand’s story for you.

Through the power of word-of-mouth marketing, businesses are proven to gain quality leads with lower cost-per-lead than other channels. Referral programs are a popular and proven approach to increase repeat customers. And this is the basis upon which RefMonkey was built. RefMonkey is a powerful referral program API to help you grow your brand through word of mouth marketing.

In this feature, we bring you the story of an adept entrepreneur and founder of RefMonkey, Steven Li.

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The Man Behind RefMonkey

Saastronautics is proud to be working with RefMonkey. As users and big fans of his work, we are excited to share Steven’s story with all of you. 

Before starting with RefMonkey, Steven built software for a variety of startups and companies in San Francisco. Steven also taught at engineering boot camps and schools, including UC Berkeley, Thinkful.

To meet the growing trend of referral marketing, Steven built Refmonkey to provide businesses with an extremely customizable referral system. Creating a referral system from scratch in-house requires a lot of time, effort and know-how. Steven built RefMonkey to provide any business of any size the capabilities of a high-powered referral system without breaking the bank. 

With his roots in Silicon Valley, Steven has assembled an all-star dev team. Paid members can request any desired feature that might not exist yet, and RefMonkey developers will create it within 1-2 weeks. This is a testament to Steven’s dedication to providing top-notch customer support. 
With its referral marketing-focused program, any brand can harness the potential of word of mouth to scale their customer base through the networks of existing customers.

Steven Li in his Own Words

Refmonkey aims to put businesses’ marketing strategy to the next level through providing brands a SaaS referral program that has flexible API integration. We are lucky to have this opportunity to share some of Steven’s thoughts about his product. 

Q: What does Refmonkey do? 

A: Refmonkey.com is a tool for businesses to start, track and manage their referral, affiliate, loyalty, MLM, and other word-of-mouth marketing campaigns. We have API access and a host of integrations with Wix, Webflow, Ecwid, and many more.

Q: Why did you create this SaaS?

A: We built Refmonkey to help businesses get more ROI out of their marketing efforts and to utilize their existing user base and affiliates to grow their sales.

Q: What is your software’s USP?

A: We have one of the largest integrations available for referral and affiliate tracking software. We also provide fantastic customer and engineering support to ensure your referral/affiliate campaigns provide you results.

Q: What are the long-term goals for your SaaS?

A: We hope to continue building Refmonkey.com to increase the integrations that we support, along with building more features for businesses to better motivate their affiliates and users to talk about the business and bring in new sales 

RefMonkey and You

Remonkey will turn your brand’s happy customers into a rich source of organic, trustworthy advertising. Studies show people are up to ten times more likely to buy a product or service when it’s referred by a friend. Turn your users’ friends lists into a list of new customers with RefMonkey. 

Steven designed RefMonkey for busy startup founders like himself, who might not have the same background in tech. With its effortless integrations, any business owner, content creator or marketer can benefit from its features.

Every brand is unique but many face common adversities with regards to growth. Struggling to grow can result in serious frustration for any business owner. In this tight and competitive digital environment, Steven created RefMonkey to provide a new strategy for businesses hoping to grow. 

RefMonkey is your ally

People are social creatures. Consumers want to share their purchases or recommendations with friends and family. With RefMonkey’s wide abilities and exciting features, your business can augment your game plan and achieve business growth. 

Getting referrals could be a big part of your sales strategy. Whether you curate loyalty through simultaneous rewards, enticing incentives, or simple cash back; setting up rewards that go towards your buyers’ next purchases will create a “referral ripple effect”.

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Joon K Lee
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